The Chair of Strategic Management and Innovation invites to the "Brown Bag Research Seminar on Innovation". This series invites researchers from MTEC and other universities to present recent work or working papers. The intention behind the series is to accelerate exchange and learning.
May 27, 2013
Prof. Tobias Kretschmer (LMU Munich)
Weinbergstrasse 56-58 / 8092 Zürich
Date and time: 30. January 2013, 09:00 - 10:30 (90 minutes)
Room: ETA F 5
Permitted material: dictionary English - mother tongue
The course covers Corporate Strategy, focusing specifically on Growth. This comprises a strategic perspective of the whole organization, including the range, scope, and diversity of its activities.
This course is designed to teach
Strategic Management, namely Corporate Strategy. Having participated in
the course Strategic Management I by Prof. Georg von Krogh should be of
advantage but no requirement.
During the course, students will learn in what ways companies can organize and plan. Internationalization strategies, Growth strategies, Forms of organizational design, Mergers & Alliances.Students will be asked to work on a teaching case which will be used as a discussion basis. An examination at the end of the semester will also be part of the student evaluation.
The course is a mix of class lectures, guest lectures, case studies, and self-study literature. Students will prepare case studies and present them as a base for class discussions. This allows and encourages students to participate and apply the acquired knowledge on the case studies.
An examination at the end of the semester (Sessionsprüfung, 75%) and grading of the case presentation (25%) will be the basis of the student evaluation.
Participating in one of the case study groups is mandatory for MTEC students (ETH external students will only be admitted if enough open slots remain). Case study presentations will receive grades ("Testat") and the grade will count as 25% of the final grade.
It is an elective course within the MTEC Master programme, passing participants will receive 3 credits. Exchange students will receive a certificate, confirming the successful participation in the course on request.
The lecture (course catalogue entry) usually takes place on Mondays, 10.00-12.00 in ML F39. Case study presentations are likely to be split, rooms will be announced. Changes will be announced at this page. Lecture slides will be made available via this site too.
Case study assignments will be posted here. Please notify Nina Geilinger in case you are not in a group yet. Participating in a case study group is mandatory for being able to participate in the examination (Testat)
Please note that lecture foils are subject to change before the lectures. They will become definitive by the time the lecture is being held.
2. Performance Measurement (Lecture slides)
3. Growth & Internationalization (Lecture slides)
6. Guest lecture - Elizabeth Williams, Head of Corporate Strategy ABB (Lecture slides)
9. Guest lecture - Dr. Gilbert Grima, Partner at Bain and Company (Lecture slides)
12. Standards & Product Architecture (Lecture slides)
13. No lecture
The exam will be in the form of a "Sessionsprüfung" - closed book
Date and time: preliminary examination date: between 21.Jan.2013 – 15.Feb.2013. TIme: TBD
Please note that the examination day is set centrally by the "Prüfungsplanstelle" of the ETH
There is no possibility at all to write the examination on a different day.
Guest lectures are relevant insofar as their topics are relevant, and issues and potential solutions that have been discussed during the presentations/discussions might be taken up in the examination. There will be no questions on the actual content of the presentations/case text (meaning, no "What are the three bullet points on slide 15" type of questions.).
There will be no questions on the actual content of the presentations/case texts.
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