The Chair of Strategic Management and Innovation invites to the "Brown Bag Research Seminar on Innovation". This series invites researchers from MTEC and other universities to present recent work or working papers. The intention behind the series is to accelerate exchange and learning.
May 27, 2013
Prof. Tobias Kretschmer (LMU Munich)
Weinbergstrasse 56-58 / 8092 Zürich
User Innovation exam
Date: 22nd November
Room: HG D7.2
The block course on user innovation is offered as an elective course at MTEC and extends courses on knowledge management and innovation as well as marketing. The students are introduced to the long-standing tradition of actively involving users of technology and other knowledge-intensive products in the development and production process, and through own cases they develop an entrepreneurial understanding of product development under distributed, user-centered, or open innovation strategies. Theoretical underpinnings taught in the course include models of innovation and the structuration of technology.
The course includes both lectures and exercises alternately. The goal is to understand the opportunity of user innovation for management and develop strategies to harness the value of user-developed ideas and contributions for firms and other organizations.
The students actively participate in discussions during the lectures and contribute presentations of case studies during the exercises. The combination should allow to compare theory with practical cases from various industries.
The course presents and builds upon recent research and challenges the students to devise innovation strategies that take into account the availability of user expertise, free and public knowledge, and the interaction with communities that span beyond one organization.
Grading is based on the final exam, the class presentations as well as class participation. This page contains general information about the course including the lecture slides (last year's version; the changes to the current slides will be updated usually during the day of the lecture) and the current reading assignments.
Introduction: Sept 20, 15-17:00, HG D 1.2
Module I: Sept 28, 8:15-17:00, HG E 23
Module II: Oct 4, 8:15-17:00, HG E 23
Module III: Oct 5, 8:15-17:00, HG E 23
The 2011 lectures can be found at the Multimedia Portal. Reasons why certain lectures do not appear include intellectual property issues (since all podcasts are creative commons licensed and we sometimes use sensitive company data to illustrate teachings) and technological failure in the hands of the user (=lecturer).
September 20, 2012: Introductory course
October 5, 2012: Lead User Innovation, Entrepreneurial strategies, incentives, and IP issues
Lead User Innovation (Dr. Marion Poetz)
Kasics, Schnellmann and Flury: Coffee roaster
Riechert, Starmans and D’Aliessi: Xbox Kinect
Ehrle and Engler: The ''Jugaad'' way: The Mitti Cool Refrigerator
Ben Aleya, Pallarolas and Starodubtsev: GEOX
Cavelti, Näf and Yanes: GoProCamera
Duran Fernandez and Sinn: Counter-Strike
Gustafsson, Olthof and Sandström: senz° storm umbrellas
Dordor, Fedriga and Poncemi: Diners Club
Ackermann, Akin and Akol: Friendsurance
Kaiser and Stampfli: MounTainBike
Pelaez, Schuppisser and Wassmann: E-Bike
Lüthi, Marfurt and Sprock: Multitouch screens
Riss and Yu: Threadless
Sigg and Zumstein: Twin Tip Ski
Elmazoski, Hellmann and Längle: Nike ID-Toolkit
Brand and Heuscher: TimeSTRING
Heymanns and de Watteville: Coffee/Tea machines
Grancini and Savini: Lego
Puigpelat and Zhao: Fondue
Andronikakis and Öznur: Android
Baschnagel and Haller: 2.4 GHz Transceiver Systems
Duran, Geibel and Sabbir: Agressive skating
Limacher and Neunert: Dropbox
To access the journal articles listed below, you have to be within the ETH domain.
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